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	<title>Plotters &#38; Manipulators United &#187; Publicity</title>
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		<title>Two Weeks To Go Before RWA Nationals</title>
		<link>http://www.sherrythomas.com/blog/2011/06/12/two-weeks-to-go-before-rwa-nationals/</link>
		<comments>http://www.sherrythomas.com/blog/2011/06/12/two-weeks-to-go-before-rwa-nationals/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 04:31:52 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[We Actually Thought About This]]></category>
		<category><![CDATA[Funneh]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Philosophical Musings]]></category>
		<category><![CDATA[Publicity]]></category>

		<guid isPermaLink="false">http://www.sherrythomas.com/blog/?p=991</guid>
		<description><![CDATA[Where did the time go?  Granted, RWA hits a month earlier this year, but still, wow.  Time to start packing. I&#8217;m happy to report that Book 1 &#38; 2 of the new trilogy have both been delivered to my new editor at Berkley.  On time.  The books are not bad, by the standards of my [...]]]></description>
			<content:encoded><![CDATA[<p>Where did the time go?  Granted, RWA hits a month earlier this year, but still, wow.  Time to start packing.</p>
<p>I&#8217;m happy to report that Book 1 &amp; 2 of the new trilogy have both been delivered to my new editor at Berkley.  On time.  The books are not bad, by the standards of my first drafts.  But still, I&#8217;m already thinking of improvements, connections, and deeper layerings to add to them, when they come back from my editor.  Now onto the updates.</p>
<p><strong>1) Three-Chapter Critique from Yours Truly</strong></p>
<p><strong> </strong>On the 13th of June my <a href="http://theflightytemptress.wordpress.com/crits-for-water/" target="_blank">Crit for Water </a>critique goes up for auction <a href="http://theflightytemptress.wordpress.com/2011/06/13/special-guest-crit-sherry-thomas/" target="_blank">here</a>.  If you need three chapters looked at, by all means bid.  It&#8217;s an excellent cause and I am a terrific critiquer.  (You didn&#8217;t expect me to say anything else on the eve of the auction, did you? <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_razz.gif' alt=':-P' class='wp-smiley' /> )</p>
<p>And Mary Baader Kaley at <a href="http://notaneditor.blogspot.com" target="_blank">Not an Editor</a> was kind enough to <a href="http://notaneditor.blogspot.com/2011/06/critiquerly-interview-with-author_12.html" target="_blank">interview me</a> about my approach to critiquing.  But basically, I&#8217;m a good fit for you if you really need your work looked at by a pair of fresh eyes and you actually want to know what&#8217;s not working.  I will tell you what&#8217;s working for me too, but I assume that you, like me, are more interested in what can be improved than what cannot be.</p>
<p><strong>2) Don&#8217;t Judge a Girl by Her Face</strong></p>
<p><strong> </strong><span id="more-991"></span>I participated in a multi-author fun vid a while ago.  And here&#8217;s the result of it.</p>
<p><iframe src="http://www.youtube.com/embed/brBITUkGhTo" frameborder="0" width="450" height="286"></iframe></p>
<p>Each author does her own recording.  I recorded myself with the Photo Booth app on my MacBook&#8211;and immediately realized what TV/movie folks are constantly talking about lighting and makeup.  My first go around I looked a combination of malnourished and zombielike.  So I threw on everything in my make-up bag&#8211;very liberally, since we are not dealing with high-def cameras here&#8211;and then pushed a really strong lamp right into my face.  You see me sitting on a couch, what you don&#8217;t see&#8211;and which made Sr. Kidlet lose his @#$% laughing&#8211;was all the chairs and stools and everything that held my laptop and my lighting at the correct height and angles!</p>
<p>So this time I looked alive and well-fed, but because I almost never, ever see myself in motion, I realized, for the first time in my life, after watching the footage, that I have a come-hither face.  What to do?</p>
<p>I recorded for a third time, this time with my dress on backward.  Yep, that&#8217;s what you see in the video, that very prim neckline, that&#8217;s actually the back of my house dress.  The front is not exactly plunging, but I figured, if I already have a come-hither face, then I&#8217;d best keep everything else covered.  :-)</p>
<p><strong>3) Now For Something Slightly More Intellectual</strong></p>
<p>I had the great pleasure to be interviewed by Ms. Courtney Verronneau, a sociology student at the University of Oregon, for her final thesis on gender relations in romance novels.  She asked some wonderfully thought-provoking questions, which required me to actually organize my thoughts.  I post the interview here with her permission.</p>
<p><strong>1. Together with her profession, her more collected and self-assured personality, and her quiet confidence, Bryony is quite different from other heroines in romance novels.  Why did you decide to create her character and how would you compare her to other heroines in yours and other authors books?</strong></p>
<p><span style="color: #000080;">The origin of NOT QUITE A HUSBAND lies in the 2006 film adaptation of THE PAINTED VEIL.  I&#8217;d never read the original book, so I went into the movie not knowing the story.  When I came out, I felt I&#8217;d been hit by a truck.  &lt;BEGINNING SPOILER&gt;  I couldn&#8217;t believe the hero died!  &lt;/END SPOILER&gt;  It was gut-wrenching.</span></p>
<p><span style="color: #000080;">Almost immediately I know I&#8217;d have to write a similar story of reconciliation, but give the leads the happy ending they deserve, rather than only a fleeting happy moment.  But I never want to just rewrite another story; it has to be different enough.  And one of the easiest things to do in terms of finding new angles to approach a story is to flip the genders.</span></p>
<p><span style="color: #000080;"> In THE PAINTED VEIL, the hero is a bacteriologist, serious and bookish.  So in my book, Bryony is a physician, serious and if not bookish, rather unapproachable.</span></p>
<p><span style="color: #000080;"> I&#8217;ve heard a saying that in movies, if you want to have a memorable female lead, write the part for a man then find a woman to play it.  And ALIEN, with Sigourney Weaver, is often given as an example, a part originally written for a man.  By this, I interpret the meaning not as men are more memorable than women, but that Hollywood is such a male-driven, male-dominated industry that roles for women are often relegated to those of girlfriends and mothers etc., and that a full-fledged female character, who is not a supporting character in someone else&#8217;s story, but a hero of her own, is awfully hard to come by.  (We are excluding rom coms here, of course.)</span></p>
<p><span style="color: #000080;"> So if Bryony is different from other characters, both my own and many other romance heroines, that maybe part of it.  That she had her origin in a male character and does not possess any desire to please&#8211;one of the most prominent feminine characteristics in fiction and possibly in life.  That she will thoroughly cut someone out of her life if s/he has disappointed her.  That she finds it so difficult, if not impossible, to forgive any transgressions.</span></p>
<p><strong>2.  A common theme I have run into in romance novels is the heroine loving the hero since childhood and the hero finally returning her love in adulthood.  But &#8220;Not Quite A husband&#8221; reversed these roles, having the heroine be the focus of the hero&#8217;s admiration since he was a small boy.  Furthermore, Leo is not portrayed as stereotypical or hyper-masculine: in the story we read of his physical distress, gauntness, and exhaustion after traveling and malaria, and find him dependent on Bryony during his sickness and the uprising in Chakdarra. What about Leo to you makes him stand out from other romantic heros and how, if at all, does he contribute to a new definition of masculinity?</strong></p>
<p><span style="color: #000080;"> I have always felt hyper-masculinity to be strange.  I wonder if its recent resurgence&#8211;or perhaps it never went anywhere, since we did have a whole lot of it in the Old Skool romances&#8211;is a subconscious reaction to the man-children we see so often in popular culture.  I mean, look at the comedies of the past decade, they are all about immature men who are forty-year-old adolescents.  But hyper-masculinity, if you to mean mad-alphaness, my-way-or-the-highway-ness, is as cartoonish and repellent as 40yo adolescents.  And if your definition of hyper-masculinity is physical, like the Black Dagger Brotherhood heroes who are of a jaw-dropping size and have shoes bigger than my garbage can, ur, I guess they are just unrealistic in a historical era.  Plus, all men get sick, at some point, don&#8217;t they?  :-)</span></p>
<p><span style="color: #000080;"> As for Leo, he has that one thing I feel that separates real men both from adolescents and from cave men alphas: he is secure in himself.  And because he is, he does not need to force his will on anyone else.  And because he is, he learns from his mistakes&#8211;once he sees those mistakes.  He does not get defensive or angry when it is pointed out that he&#8217;d done something wrong; instead, he repents and makes amends.</span></p>
<p><span style="color: #000080;"> So it is a character issue, masculinity, and not so much physicality or mannerism.</span></p>
<p><span style="color: #000080;"> (BTW, I hold my heroines to the exact same standard.  They have to eat crow if they did something wrong and show changes in behavior before I deem them to be again trustworthy.  Some readers have felt that Camden in my book PRIVATE ARRANGEMENTS is an unforgiving bastard.  But the issue for me has always been, has Gigi realized yet she did something fundamentally wrong, or is she still only sorry that she got caught and lost him?)</span></p>
<p><strong>3. On page 118 of the book, when Leo is reflecting on their failed marriage he thinks to himself that he believed he could break through &#8220;The Castle&#8221; by making love to Bryony, but that &#8220;instead she banished him altogether. They grew further and further apart. And their marriage dissolved like a pearl in vinegar.&#8221;  At face value it seems that their marriage fell apart because they weren&#8217;t having sex.  Do you believe this was the main reason the marriage didn&#8217;t work, or was is it a side effect of a larger issue?</strong></p>
<p><span style="color: #000080;"> It is very much not the cause, but the effect of the secret that was eating away at their marriage from inside out.  They had plenty of good sex&#8211;lol, with her dreaming through part of it&#8211;so it&#8217;s not an issue of frigidity, but an issue of trust.  She could not trust him.  She could not forgive him.  She could not stand him, in a way, even as she desperately wanted him and desperately wanted everything to be right again.</span></p>
<p><strong>4. Many feminists like Andrew Dworkin and Catherine McKinnon view sex as the ultimate form of male domination over women, while feminist Camille Paglia argues that female sexuality as the source of our power. How much do the themes of domination and power affect sex? Do you think Bryony&#8217;s sexuality makes her powerful?  And do you believe there is more to self-empowerment then just female sexuality, if so, what about Bryony and other romance novel heroines makes them powerful?</strong></p>
<p><span style="color: #000080;">Um, whatever happened to sex just being mutually enjoyable?  :-)</span></p>
<p><span style="color: #000080;"> I definitely think of the entire female reproductive system as an asset, both because men can&#8217;t get enough of it and because it is just biologically useful.  Where else are you going to turn if you want a baby?  If not your own womb, then someone else&#8217;s.  :-)  But all this talk about empowerment via sexuality, I&#8217;m not sure how to interpret it.</span></p>
<p><span style="color: #000080;"> Chairman Mao had a saying, &#8220;Political power comes from economic power.&#8221;  Which is quite astute, if you think about it.  I think, in observing the world, I can say sexual power comes from economic/political power.  Certainly women find rich/powerful men more attractive because of it.  And throughout most of history, those women who practiced their sexual powers most assiduously were often not after sex, but economic/political power.</span></p>
<p><span style="color: #000080;">While I am a flinty-eyed realist, I very much believe that sexual power is not a long-lived power.  Because  sexual power is dependent upon infatuation, and infatuation is a short-lived state.  Which is fine is you are just using a man as a stepping stone to a man even higher up the foodchain.  For there to be a happy long-term relationship, there has to be more substance.</span></p>
<p><span style="color: #000080;">Bryony has that substance&#8211;even though she is emotionally stunted, in a way, she brings to the table a great competence. She makes a difference in people&#8217;s lives.  She is admirable.</span></p>
<p><span style="color: #000080;"> And what makes her powerful in this book is that she is not willing to sweep Leo&#8217;s sins under the rug.  That if he wants her love&#8211;and access to her body&#8211;he has to earn it.  That she values herself too much to be  swayed by just good sex.</span></p>
<p><span style="color: #000080;"> (Sorry for the rambling answer.  The question is so big!)</span></p>
<p><strong>5. Do you think your characters Leo and Bryony challenge traditional gender roles? Why or why not? How do they challenge these roles both inside and outside the relationship?</strong></p>
<p><span style="color: #000080;"> They do challenge traditional gender roles, if we see traditional gender roles as the female as the nurturer and breeder.  Leo is definitely the nurturer.  And Bryony is no breeder.  :-)</span></p>
<p><span style="color: #000080;"> But then traditional gender roles are so limiting, aren&#8217;t they?  Life is much more nuanced and complex.  My heroes, who are very secure in their mindset, do not find women with achievements of their own threatening.  They admire these achievements.  They think of their women as individuals, and not just as walking vaginas/ovaries.  This may make them unusual, but such men have existed all throughout history and hopefully today more than ever.</span></p>
<p><span style="color: #000080;"> And my heroines are unapologetic about interests they have outside the hearth and the home.  Certainly there were many such women by the end of the 19th century and I&#8217;d like to think countless today.  By this I do not mean they repudiate hearth and home&#8211;Lord knows I love mine&#8211;but just that they are very comfortable with the idea that is not where their identity begins and ends.</span></p>
<p><span style="color: #000080;"> And Leo, if you look at him, is very much a man&#8217;s man.  He is comfortable taking charge.  He is just as comfortable yielding the control of the situation to someone who knows better&#8211;he is not about to stitch his own wound when Bryony can do it so much better.  And yet she cannot persuade him to deviate from a course he believes to be right, i.e., taking part in the defense of the fort at Chakdarra, despite the danger and his injuries.</span></p>
<p>Never let it be said we don&#8217;t live up to our intellectual potential on this blog.  (Actually it could be said, but lol, maybe not today.)</p>
<p>&nbsp;</p>
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		<slash:comments>12</slash:comments>
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		<title>Just for LOLZ</title>
		<link>http://www.sherrythomas.com/blog/2009/04/17/just-for-lolz/</link>
		<comments>http://www.sherrythomas.com/blog/2009/04/17/just-for-lolz/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 23:06:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Book Trailer]]></category>
		<category><![CDATA[Funneh]]></category>
		<category><![CDATA[Publicity]]></category>

		<guid isPermaLink="false">http://www.sherrythomas.com/blog/2009/04/17/just-for-lolz/</guid>
		<description><![CDATA[I couldn&#8217;t resist. I could not. Once I saw that the site existed and I could make a three-D video just by typing, well, I couldn&#8217;t resist. I think I went where no romance writer has ever gone. But that&#8217;s very likely because I am the frog at the bottom of the well who doesn&#8217;t [...]]]></description>
			<content:encoded><![CDATA[<p>I couldn&#8217;t resist.  I could not.  Once I saw that the site existed and I could make a three-D video just by typing, well, I couldn&#8217;t resist.</p>
<p>I think I went where no romance writer has ever gone.  But that&#8217;s very likely because I am the frog at the bottom of the well who doesn&#8217;t know what&#8217;s going on in the big, wide world.  So if there are other romance trailers made this way, please let me know.  (I still think I must be among the first five, if not the first.) <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>So here it is, a talking trailer for NOT QUITE A HUSBAND.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/StvAq5zLrxM&amp;hl=en&amp;fs=1"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/StvAq5zLrxM&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p>P.S.  And I just learned this myself.  Click on the little triangle at the bottom right corner of the youtube video.  And then click on the little tab that pops up.  It will recede the video and reveal both its url and its embed code.</p>
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		<slash:comments>17</slash:comments>
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		<title>I have it, but what do I do with it?</title>
		<link>http://www.sherrythomas.com/blog/2009/03/06/i-have-it-but-what-do-i-do-with-it/</link>
		<comments>http://www.sherrythomas.com/blog/2009/03/06/i-have-it-but-what-do-i-do-with-it/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 13:35:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Book Trailer]]></category>
		<category><![CDATA[Publicity]]></category>

		<guid isPermaLink="false">http://www.sherrythomas.com/blog/2009/03/06/i-have-it-but-what-do-i-do-with-it/</guid>
		<description><![CDATA[Typically, I make a book trailer at the very last minute, a week before the book hits the shelves or something like that. Until I learned that for Borders to use your book trailer (a pretty big if), it has to be ready a good two months before the book&#8217;s release. So I went ahead [...]]]></description>
			<content:encoded><![CDATA[<p>Typically, I make a book trailer at the very last minute, a week before the book hits the shelves or something like that.  Until I learned that for Borders to use your book trailer (a pretty big if), it has to be ready a good two months before the book&#8217;s release.</p>
<p>So I went ahead and did it early this time.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/CVZ11YZxfDY&amp;hl=en&amp;fs=1&amp;rel=0"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/CVZ11YZxfDY&amp;hl=en&amp;fs=1&amp;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p>Okay, I have it.  And it is a very pretty trailer.  But what do I do with it?</p>
<p>The ideal thing would be to build an online publicity campaign around it.  But I don&#8217;t really know how willing people are to host YouTube videos on their blogs, etc.  Is it doable?  What kind of prize should I hand out?  Am leaning toward cash prizes, like prepaid visa cards or some such, but how much and how many?</p>
<p>Also, how do I publicize such a contest?  If I just let people know about it on my blog, website, social group sites, etc, would it be enough?  Or should I promise an e-reader to get Dear Author&#8217;s attention, the way Kresley Cole did? </p>
<p>And what about widgets?  I&#8217;ve seen promotional campaigns built around widgets here and there.  Have you done one or participated in one or run into one surfing around?  Do you think widgets work?</p>
<p>I&#8217;d love to know.</p>
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		<title>No Rest for the Deadline-Addled</title>
		<link>http://www.sherrythomas.com/blog/2008/12/08/no-rest-for-the-deadline-addled/</link>
		<comments>http://www.sherrythomas.com/blog/2008/12/08/no-rest-for-the-deadline-addled/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 17:15:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[Interview]]></category>
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		<category><![CDATA[The Writing Life]]></category>

		<guid isPermaLink="false">http://www.sherrythomas.com/blog/2008/12/08/no-rest-for-the-deadline-addled/</guid>
		<description><![CDATA[It&#8217;s been a week since I turned in a pseudo-complete draft of NOT QUITE A HUSBAND and I feel completely out of breath. I&#8217;ve been running around the house trying to put some organization into our sadly disorganized existence, in front of the computer replying to all the accumulated emails, updating my website, and making [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a week since I turned in a pseudo-complete draft of NOT QUITE A HUSBAND and I feel completely out of breath.  I&#8217;ve been running around the house trying to put some organization into our sadly disorganized existence, in front of the computer replying to all the accumulated emails, updating my website, and making a Xmas newsletter, and doing the usual mommy stuff, including freezing my rear off on the coldest day of this season&#8211;so far&#8211;helping out at the junior kidlet&#8217;s school trip.</p>
<p>And after a whole week of rushing about (okay, there was a day of writing in my contemp romp and a half-day of frowning over the next historical project), I look around and these are the things I have not done:</p>
<p>1)Send Christmas presents to agent and editor<br />2)Read either of the manuscripts I promised I&#8217;d read for possibly blurbing<br />3)Sort and shred the mountain of statements that have been accumulating since I was still in grad school<br />4)Put up our paltry few strings of Xmas lights, b/c junior kidlet delights in them<br />5)Laundry (His Hawtness dealt with the previous load, and since I&#8217;m not currently on deadline, I feel like I should do more.)</p>
<p>Boy, more and more I&#8217;m beginning to think people love historical romance for the abundance of servants!  And maybe they read Harry Potter for the house elves.  <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>Before I rush off to fight the neverending War on Dirty Clothes, let me point you to RT&#8217;s <a href="http://romantictimes.com/">website</a>, where you&#8217;ll find the video interview I did with the awesome Morgan Doremus during RWA San Francisco.  You can also see the videos <a href="http://www.youtube.com/profile_videos?user=rtbookreviews">here</a> and <a href="http://vimeo.com/rtbookreviews">here</a>.</p>
<p>I was rather wondering about the timing of the videos being featured on RT.  Morgan Doremus had told me that usually they&#8217;d haul out the clips when there&#8217;s some news about me or my book.  And then Meredith Duran told me that PA has been nominated for a RT Best Historical Debut award.  I haven&#8217;t seen it posted anywhere so I&#8217;m going to have to trust that Meredith wasn&#8217;t just having fun with me.  <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>Okay, off to the seasonal frenzy again.</p>
<p><span style="color: rgb(255, 0, 0);">Dec 10 Update: Sent presents.  Put up lights.  And did laundry.  <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </span></p>
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		<slash:comments>8</slash:comments>
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		<title>One Last Post Before I Unplug</title>
		<link>http://www.sherrythomas.com/blog/2008/09/26/one-last-post-before-i-unplug/</link>
		<comments>http://www.sherrythomas.com/blog/2008/09/26/one-last-post-before-i-unplug/#comments</comments>
		<pubDate>Fri, 26 Sep 2008 14:06:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Book Tour]]></category>
		<category><![CDATA[Elsewhere Sherry]]></category>
		<category><![CDATA[Publicity]]></category>
		<category><![CDATA[The Writing Life]]></category>

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		<description><![CDATA[My wrap-up of my excellent Levy adventure is up at Dear Author. The ladies at The Romance Roundtable review DELICIOUS. And on Wednesday, October 1, I will be paying a visit to the Word Wenches, which is where the historical romance goddesses hang out. Mary Jo Putney, Patricia Rice, Jo Beverley, Edith Layton, Miranda Jarrett, [...]]]></description>
			<content:encoded><![CDATA[<p>My wrap-up of my excellent Levy adventure is up at <a href="http://dearauthor.com/wordpress/2008/09/25/2008-levy-meijer-read-this-author-tour-by-sherry-thomas/">Dear Author</a>.</p>
<p>The ladies at The Romance Roundtable <a href="http://www.romanceroundtable.com/?p=704">review</a> DELICIOUS.</p>
<p>And on Wednesday, October 1, I will be paying a visit to the <a href="http://wordwenches.typepad.com/">Word Wenches</a>, which is where the historical romance goddesses hang out.  Mary Jo Putney, Patricia Rice, Jo Beverley, Edith Layton, Miranda Jarrett, Susan King, and Loretta Holy-@#$% Chase.  Yes, I know I&#8217;m on deadline, but you tell me you have the will power to say no to THAT.  <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>And here&#8217;s a picture of me signing.  I love how harmless I look, given that my new nickname from the tour is the Imp from Hell.  Hehe.</p>
<p><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_Pe1iAq-tH98/SNzvQFYMnWI/AAAAAAAAAHw/RR_XuLNYjtU/s1600-h/Sherry+Thomas+is+Delicious.JPG"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer;" src="http://3.bp.blogspot.com/_Pe1iAq-tH98/SNzvQFYMnWI/AAAAAAAAAHw/RR_XuLNYjtU/s400/Sherry+Thomas+is+Delicious.JPG" alt="" id="BLOGGER_PHOTO_ID_5250334325207768418" border="0" /></a></p>
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		<title>The Other September Offensive</title>
		<link>http://www.sherrythomas.com/blog/2008/09/06/the-other-september-offensive/</link>
		<comments>http://www.sherrythomas.com/blog/2008/09/06/the-other-september-offensive/#comments</comments>
		<pubDate>Sat, 06 Sep 2008 15:25:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Book Tour]]></category>
		<category><![CDATA[Publicity]]></category>

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		<description><![CDATA[Just want to mention that I will be on the Levy/Meijer READ THIS! Author Tour, barnstorming 9 Meijer locations in Michigan in mid-September. Friday, September 19 10:30am Kalamazoo/5800 Gull Rd. 3:00pm Grand Rapids/Cascade 5:00pm Grand Rapids/Knapp&#8217;s Corner Saturday, September 20 10:30am Lansing/2055 W. Grand River Rd. 3:00pm Ann Arbor/5645 Jackson Rd. 5:00pm Canton/45001 Ford Rd. [...]]]></description>
			<content:encoded><![CDATA[<p>Just want to mention that I will be on the Levy/Meijer READ THIS! Author Tour, barnstorming 9 Meijer locations in Michigan in mid-September.</p>
<blockquote><p>  <strong>Friday, September 19</strong><br />   10:30am Kalamazoo/5800 Gull Rd.<br />   3:00pm Grand Rapids/Cascade<br />   5:00pm Grand Rapids/Knapp&#8217;s Corner</p>
<p>   <strong>Saturday, September 20</strong><br />   10:30am Lansing/2055 W. Grand River Rd.<br />   3:00pm Ann Arbor/5645 Jackson Rd.<br />   5:00pm Canton/45001 Ford Rd.</p>
<p>   <strong>Sunday, September 21</strong><br />   10:30am Rochester Hills/3175 Rochester Rd.<br />   12:00pm Royal Oak/5150 Coolidge Hwy<br />   4:00pm Monroe/1700 Telegraph Rd.</p></blockquote>
<p>Please check <a href="http://www.novelevents.com/event_details.php?event_id=238">here</a> for updates.</p>
<p><span style="color: rgb(204, 0, 0);">Also, for folks who are on Google Read or other blog feeds and wonder why I haven&#8217;t been updating on my writing progress, I have.  They updates are appended to the original post.</span></p>
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		<title>Lightning Round Giveaway at AAR Afterhours Blog</title>
		<link>http://www.sherrythomas.com/blog/2008/06/18/lightning-round-giveaway-at-aar-afterhours-blog/</link>
		<comments>http://www.sherrythomas.com/blog/2008/06/18/lightning-round-giveaway-at-aar-afterhours-blog/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 13:14:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Giveaways]]></category>
		<category><![CDATA[Publicity]]></category>

		<guid isPermaLink="false">http://www.sherrythomas.com/blog/2008/06/18/lightning-round-giveaway-at-aar-afterhours-blog/</guid>
		<description><![CDATA[Another Delicious ARC giveaway. Quick! The entry is up today and it is closing tomorrow at midnight (11:59pm, June 19, eastern time). I think the odds on this is pretty good, just comment and you&#8217;ll be entered. Good luck!]]></description>
			<content:encoded><![CDATA[<p>Another Delicious ARC giveaway.  Quick!  The <a href="http://aarafterhours.blog-city.com/win_a_sherry_thomas_arc__special_bonus_book_giveaway_contes.htm">entry</a> is up today and it is closing tomorrow at midnight (11:59pm, June 19, eastern time).  I think the odds on this is pretty good, just comment and you&#8217;ll be entered.</p>
<p>Good luck!</p>
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		<title>PA Book Release Contest and Pay-It-Forward Contest Winner</title>
		<link>http://www.sherrythomas.com/blog/2008/03/25/pa-book-release-contest-and-pay-it-forward-contest-winner/</link>
		<comments>http://www.sherrythomas.com/blog/2008/03/25/pa-book-release-contest-and-pay-it-forward-contest-winner/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 12:05:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[News and Announcements]]></category>
		<category><![CDATA[Giveaways]]></category>
		<category><![CDATA[Publicity]]></category>

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		<description><![CDATA[Well, there&#8217;s a new book in town. And to help it along a bit, I&#8217;m having a multi-prize contest. To participate in this contest, purchase a copy of Private Arrangements in the first 2 weeks of its release (3.25.08—4.7.08). Send me a scan of your receipt to writer sherry thomas at gmail dot com, with [...]]]></description>
			<content:encoded><![CDATA[<p>Well, there&#8217;s a new book in town.  <img src='http://www.sherrythomas.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>And to help it along a bit, I&#8217;m having a multi-prize contest.  To participate in this contest, purchase a copy of <em style="font-weight: bold;">Private Arrangements</em> in the first 2 weeks of its release (3.25.08—4.7.08). Send me a scan of your receipt to writer sherry thomas at gmail dot com, with the subject “ARC Contest”, or send me a physical copy of your receipt to Sherry Thomas, P.O.Box 201372, Austin, TX 78720-1372. Three winners will each receive an advance copy of <a href="http://www.sherrythomas.com/delicious.html/"><em><strong>Delicious</strong></em></a>, my August  2008 release.  And three more entrants will each receive, as a consolation prize, a beautiful <em style="font-weight: bold;">Private Arrangements</em> t-shirt.</p>
<p>The drawing will be held on May 1, 2008.</p>
<p><span style="color: rgb(0, 0, 153);">And now, the <strike>victim</strike> winner of the query consultation contest is&#8211;drum roll please&#8211;CM.  Please contact me at writersherrythomas at gmail dot com to claim your prize.  (And please be a little patient with me as I must wrap up copyedits on </span><span style="font-style: italic; color: rgb(0, 0, 153);">Delicious</span><span style="color: rgb(0, 0, 153);"> in</span><br /><span style="color: rgb(0, 0, 153);">the next couple of days as well as a number of other PA publicity-related items.)</span></p>
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		<title>Zen and the Art of Self-Promotion</title>
		<link>http://www.sherrythomas.com/blog/2008/03/14/zen-and-the-art-of-self-promotion/</link>
		<comments>http://www.sherrythomas.com/blog/2008/03/14/zen-and-the-art-of-self-promotion/#comments</comments>
		<pubDate>Fri, 14 Mar 2008 16:38:00 +0000</pubDate>
		<dc:creator>Sherry Thomas</dc:creator>
				<category><![CDATA[We Actually Thought About This]]></category>
		<category><![CDATA[Philosophical Musings]]></category>
		<category><![CDATA[Publicity]]></category>

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		<description><![CDATA[I hate self-promotion. I’m not a particularly modest person but I prefer to let people discover my good points over time, rather than loudly and insistently advertise them up front. And I judge others more or less the same way—the braggarts and blow-hards are discounted, while I take time to get to know the more [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><o:p>I </o:p>hate self-promotion.<span style="">  </span></p>
<p class="MsoNormal"><o:p> </o:p>I’m not a particularly modest person but I prefer to let people discover my good points over time, rather than loudly and insistently advertise them up front.<span style="">  </span>And I judge others more or less the same way—the braggarts and blow-hards are discounted, while I take time to get to know the more confidently interesting ones who don’t feel the need to tell me right away every last one of their accomplishments in life.<o:p></o:p></p>
<p class="MsoNormal"><o:p></o:p>Now square that with a career choice that requires a heavy dose of my loudly and insistently advertising to others just how wonderful my books are.<span style="">  </span>Not only that, but that people should open their wallets and joyfully watch those dollars flow my publisher’s way.<o:p></o:p></p>
<p class="MsoNormal"><o:p></o:p>Oy.<o:p></o:p></p>
<p class="MsoNormal"><o:p></o:p>So I made a decision a long time ago that it would not be like that.<span style="">  </span>There had to be better ways to self-promote.</p>
<p class="MsoNormal"><o:p></o:p>One person who does it particularly well is my agent, Kristin Nelson, whose blog <a href="http://pubrants.blogspot.com/">Pub Rants</a> is a daily stop for many writers, both aspiring and published, and industry professionals.<span style="">  </span>Kristin is a very nice person and she used to be a professor, so she genuine wants to impart useful information.<span style="">  </span>But she is also an extremely savvy business woman who knows that a widely read, widely respected blog is a perfect venue to promote her authors—and herself.<span style="">  </span></p>
<p class="MsoNormal"><o:p></o:p>It’s no secret that when I queried, I queried her exclusively—I wasn’t going to try any other agents until she’d turned me down.<span style="">  </span>Part of it was Miss Snark’s consistent praise of Kristin as a fabulous agent.<span style="">  </span>The other part was months of reading Kristin’s blog and seeing for myself how she adroitly balances helping others and promoting her clients and herself.<span style="">  </span>The woman presents an absolutely stellar image online—every bit of it backed up by her real life demeanor and job performance&#8211;and it didn’t take me long before I decided that I wanted to be on her team.</p>
<p class="MsoNormal"><o:p></o:p>Another person who does a bang-on job is <a href="http://bettiesharpe.com/">Bettie Sharpe</a>.<span style="">  </span>The <a href="http://dionnegalace.com/wordpress/2007/11/01/bettie-sharpe-presents-ember/">serialization of </a><a href="http://dionnegalace.com/wordpress/2007/11/01/bettie-sharpe-presents-ember/">Ember</a>, how brilliant was that?<span style="">  </span>And Bettie might not have originated the pay-it-forward contest, but it was on her blog that I first read one.<o:p></o:p></p>
<p class="MsoNormal"><o:p></o:p>So with all these luminous examples before me, what have I learned and how have I implemented my own self-promotion?</p>
<p class="MsoNormal"><o:p></o:p>Here’s what I’ve learned:</p>
<p class="MsoNormal"><o:p> </o:p></p>
<ol style="margin-top: 0in;" start="1" type="1">
<li class="MsoNormal" style="">The      Hippocratic Oath of self-promotion: first, do not annoy.<span style="">  </span>Jane of Dear Author scared the living      daylight out of me with her sharp-eyed catching of blog comment      abusers.<span style="">  </span>Not that I was ever going      to do it, but now I don’t even think about it.</li>
<li class="MsoNormal" style="">If at      all possible, make sure others benefit from my self-promotion efforts,      whether it’s by dissemination of knowledge, entertainment, or what have      you.</li>
</ol>
<p><o:p></o:p>Here’s the implementation part.</p>
<p><span style="">  </span>
<p class="MsoNormal">1) I volunteered to be the PAN (Published Author Network) Liaison this year for my local RWA group.<span style="">  </span>Sure it’s work compiling things like everyone’s release schedules for 2008, and will be even more work when I get around later on to compiling an e-mail listing of local booksellers, but it gives me a legitimate excuse to cold call booksellers, introduce myself, and ask such fun things as whether they might want to join the PAN authors for lunch.</p>
<p class="MsoNormal">2) I queried and received editorial approval to write an article for the Romance Writer’s Report (RWA&#8217;s monthly magazine) on how library systems acquire fiction, particularly genre fiction.<span style="">  </span>I am personally fascinated by how it works and I think a lot of other authors might be interested in knowing how their books do or do not make it into libraries.<span style="">  </span>But it’s also a good opportunity to introduce myself to the adult fiction buyer for the my local public library system—not to mention get some questions answered by <a href="http://super_librarian.blogspot.com/">Super Librarian</a>, whose blog I enjoy very much and whose purchasing dollars I would not mind coming my way.</p>
<p class="MsoNormal">3) I got up at the crack of dawn to write a <a href="http://dearauthor.com/wordpress/2008/01/18/guest-review-ember-and-like-a-thief-by-bettie-sharpe/">double-review</a> for Bettie Sharpe’s <a href="http://bettiesharpe.com/reads/Ember/index.htm">Ember</a> and <a href="http://www.mybookstoreandmore.com/product_info.php?products_id=831">Like a Thief in the Night</a>.<span style="">  </span>Bettie is one of the fiercest writer to come along in a long time, but I did not actually decide to write the review until I’d read LATITN and enjoyed it—I’m one of those crazy people who take their own credibility dead seriously.<span style="">  </span>But once I decided to do it, I made sure I did it properly.<span style="">  </span>I contacted Jane of Dear Author&#8211;she has one of the highest trafficked blogs&#8211;and attached a giveaway to the review (which Jane graciously doubled)—who doesn’t love free books?<span style="">  </span>It was for Bettie—especially the getting up at the crack of dawn part, so that I could get the review done in time for a high-traffic day and that she would receive the exposure she so richly merited&#8211;but I also knew I was publicizing my own name.<span style="">  </span>I mean would you even believe it if I said that I wasn’t aware that such a gesture would harm me none?</p>
<p class="MsoNormal">4) Whenever I can, I write blog pieces that, if not useful or entertaining, at least try to be thoughtful.<span style="">  </span>(Yes, I know it’s a disgrace how I’ve neglected this blog again, especially after I made a New Year’s Resolution to be less neglectful.<span style="">  </span>Shame on me.)<span style="">  </span>With a big line-up of guest-blogging spots in March and April, sometimes my head throbs just wondering how am I going to come up with original content for everyone.<span style="">  </span>But I will, because that is the least I expect from myself.</p>
<p class="MsoNormal">Does any of it work?<span style="">  </span>Who knows?<span style="">  </span>But given all the publisher support that I’ve received, it is incumbent on me to do as much as I can on my end to promote the debut of <i style="">Private Arrangements</i>.<span style="">  </span>And I can only do what I feel comfortable doing.<span style="">  </span></p>
<p class="MsoNormal">So far, I have enjoyed myself: it’s great fun talking to booksellers and interviewing librarians and promoting Bettie; it’s completely liberating to never participate in blog discussion with an eye toward putting my book out there; and it’s amusing to read over old blog posts and go, lol, I said that?</p>
<p class="MsoNormal">Tomorrow, mutually beneficial self-promotion continues with the Query Consultation Prize finally up for grabs.<span style="">  </span>(It will be a separate post of its own.)</p>
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